Chamberlain manages multiple individual brand identities across several marketplaces.

Consumer Websites & Dealer Extranets.

LiftMaster, Durasol and SentexSystems produce industrial door operators, outside awnings and entry access control systems respectively. These products are sold exclusively through dealers. Power Drive and Whisper Drive garage door openers are sold through Menards, Sears and Walmart. Chamberlain’s ring of dealers nationwide is vital to the companies success. The development of a dealer extranet has replaced outdated methods of manual, off-line product ordering.